{"product_id":"maroon-tilla-embroidered-velvet-pheran","title":"Maroon Tilla Embroidered Velvet Pheran | High Quality Velvet | Best For Winters","description":"\u003cp\u003eDeep maroon velvet framed in gold Tilla — a colour pairing Kashmiri brides have loved for generations. Intricate metallic motifs catch the light, and the soft, heavy velvet drapes beautifully in the classic loose pheran silhouette for weddings and festive evenings.\u003c\/p\u003e\u003ch3 style=\"color:#d4af37;margin-top:20px;\"\u003eProduct Details\u003c\/h3\u003e\u003ctable style=\"width:100%;border-collapse:collapse;\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eColour\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eMaroon\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eFabric\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003ePremium Velvet\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eEmbroidery\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eTilla (metallic threadwork)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eSizes\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eXS–M · L–XXL (see size chart)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eFit\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eRelaxed, traditional Kashmiri pheran cut\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eOccasion\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eWinter weddings, festive evenings, Eid\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eCare\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eDry clean only\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eCustomisation\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003e\u003ca href=\"https:\/\/wa.me\/917006586760\" style=\"color:#25D366;font-weight:700;text-decoration:none;\"\u003eWhatsApp us\u003c\/a\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;font-weight:700;background:#111;color:#d4af37;width:40%;\"\u003eCOD Available\u003c\/td\u003e\n\u003ctd style=\"padding:10px 14px;border:1px solid #2a2a2a;background:#1a1a1a;color:#f0f0f0;\"\u003eYes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003ch3 style=\"color:#d4af37;margin-top:20px;\"\u003eTilla Embroidery\u003c\/h3\u003e\u003cp\u003eTilla is one of Kashmir’s most treasured crafts. Artisans couch fine metallic threads onto the fabric to build gleaming motifs that once adorned royalty, when the thread was spun from real gold and silver. The materials have evolved, but the hand technique remains unchanged — every motif carries patience, skill and centuries of tradition.\u003c\/p\u003e\u003ch3 style=\"color:#d4af37;margin-top:20px;\"\u003eStyling Tips\u003c\/h3\u003e\u003cp\u003e1. Pair with gold-toned straight trousers for a classic festive look.\u003cbr\u003e2. Complement with traditional gold juttis or embroidered mojaris.\u003cbr\u003e3. A silk or velvet stole in gold or ivory elevates the maroon base.\u003c\/p\u003e\u003ch3 style=\"color:#d4af37;margin-top:20px;\"\u003eFrequently Asked Questions\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eIs velvet warm enough for a Kashmiri winter?\u003c\/strong\u003e\u003cbr\u003eYes. The dense velvet pile traps heat well, and the pheran’s loose cut lets you layer a warm inner or thermal underneath on colder days.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs the Tilla embroidery done by hand?\u003c\/strong\u003e\u003cbr\u003eThe Tilla motifs are worked by skilled embroidery artisans of the Kashmir Valley using metallic threads, following techniques passed down through generations.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhich size should I choose?\u003c\/strong\u003e\u003cbr\u003eChoose XS–M or L–XXL based on your usual size. The pheran is a relaxed, flowing fit — check the size chart, or WhatsApp us your measurements and we’ll guide you.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow do I care for this pheran?\u003c\/strong\u003e\u003cbr\u003eDry clean only. Store folded in a muslin or cotton bag, away from damp, and avoid hanging for long periods so the velvet keeps its shape.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCan I get it customised?\u003c\/strong\u003e\u003cbr\u003eYes — custom length, sleeves or sizing is possible. Message us on WhatsApp at +91 70065 86760; custom orders are prepaid.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIs Cash on Delivery available?\u003c\/strong\u003e\u003cbr\u003eYes, COD is available across India on this pheran.\u003c\/p\u003e\u003cp style=\"margin-top:16px;font-size:14px;color:#aaa;\"\u003eExplore more from Kashmir Origin: \u003ca href=\"https:\/\/www.kashmirorigin.com\/collections\/kashmiri-pheran-online\" style=\"color:#d4af37;\"\u003eKashmiri Pherans for Women\u003c\/a\u003e · \u003ca href=\"https:\/\/www.kashmirorigin.com\/collections\/kashmiri-pheran-sets\" style=\"color:#d4af37;\"\u003ePheran Sets\u003c\/a\u003e · \u003ca href=\"https:\/\/www.kashmirorigin.com\/collections\/kashmiri-co-ord-sets\" style=\"color:#d4af37;\"\u003eEmbroidered Co-ord Sets\u003c\/a\u003e · \u003ca href=\"https:\/\/www.kashmirorigin.com\/collections\/kids-pherans\" style=\"color:#d4af37;\"\u003eKids Pherans\u003c\/a\u003e\u003c\/p\u003e\u003cp style=\"margin-top:10px;font-size:13px;color:#888;\"\u003e\u003cem\u003eColour may vary slightly due to lighting and screen settings. Custom orders are prepaid — WhatsApp to initiate.\u003c\/em\u003e\u003c\/p\u003e","brand":"Kashmir Origin","offers":[{"title":"XS-M","offer_id":67618335096928,"sku":"KO1840","price":6000.0,"currency_code":"INR","in_stock":true},{"title":"L-XXL","offer_id":67618335129696,"sku":"KO1840","price":6000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/9612\/0928\/files\/1_1_c84d954e-f485-4d55-85ba-b5fdca545586.png?v=1791196087","url":"https:\/\/www.kashmirorigin.com\/products\/maroon-tilla-embroidered-velvet-pheran","provider":"Kashmir origin","version":"1.0","type":"link"}